Brainstorm

So I was the one who started off the pants cannon idea. for the parade. Lauren had been talking about the use of t shirt cannons to launch new media t shirts to people. I had thought pants would grab your attention much more. mostly because pants would hurt. This was the idea that sparked the whole illegal new media parade in the middle of rush hour. We had come to the conclusion that this was not doable. I just happened to think of a way to sort of do it.

The new media parade idea was essentially designed to get peoples attention through chaos . The problem is that alot of it is not physically feasible. It also would be dangerous and people would get hurt. What can be done is you could create a fictional documentary about the illegal new media parade using green screen and 3D. The documentary could portray the parade like a riot or a war zone where these insane new media students have gone beyond to far in adverting the new media program and are hunting down people wit pants cannons. We could have scenarios where pyrotechnics used in the parade start large fires that get out of control. It could even be approached like cloverfield where video of the chaos created is recovered from victims of the parade. It would take alot of time and effort to produce the video and make it realistic without actually having the parade but it could actually be done. It would cost alot though. Some blog entries and coments in class seemed to look at the new media parade as a completely useless or imposible idea and that our brainstorming session was a waste of time. But after sitting on the idea I thought of a way to bring it to life using digital media. This just illustrates the idea that brainstorming can go way outside the box and things can be picked out of a completely insane and impossible idea and be refined or re-adapted or done in a different medium and be possible. It would still havesome issue as far as the amount of effort needed to do it but it could be done.

The other ideas that I liked were the zine idea, the saturday school idea especialy and the guerilla marketing with cardboard cutouts.